DENIM CARE

DENIM CARE

As a brand committed to sustainability, we believe caring for denim is as important as choosing the right ones. Our jeans should withstand the passage of time — and if they break, repair.

WASH LESS (AND COLD)

We recommend washing denim as infrequently as possible to maintain its shape and color. To go even longer without washing them, hang them outside to air overnight. When the time comes machine wash denim at 30°C (90°F), delicate cycle, no spin cycle, and preferably inside out using a mild detergent. Avoid overfilling the machine to prevent cracking marks on the denim.

SPOT CLEAN

Instead of washing the entire garment, use a damp cloth or old toothbrush with mild soap to remove small stains.

LINE OR AIR DRY

Avoid using a dryer, as it can damage the fabric and cause shrinkage or warping. Instead, hang them up or line-dry them, which preserves the fit and helps avoid possible shrinkage or fabric warping. Turning jeans inside out and hanging them in a shady space also prevents fading and avoids soggy pockets.