B is for
B U T T O N

The button fly has been synonymous with blue jeans since it appeared on the very first pair in 1873. This was 20 years before the zipper found widespread use, and while there’s no question that zippers have replaced button closures for a lot of garments since then, denim has remained loyal to its history. Jeanerica uses button closures for a major selection of styles. Not just because we are traditionalists at heart, but also because buttons are more durable and easier to repair.